We wanted a stall which the visitor can't miss in the exhibition and we used our logo colours to make it bright and smart. Since Mapple is just a year-and-a-half old, we wanted the visibility and the mileage and we thought that by using a combination of bright and elegant colours, Mapple would get noticed considerably. The design does not follow any international format, but it had inputs from Mapple, from our designer in particular, and we were very clear as to what we want to highlight.
